ARIF M TRUE

| Marketing & Digtial Campaign Work.

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Info
S ezar Fashion
C ulture Shift
Adidas Manchester Marathon
Senses & Community Projects

| Production & Audio Work

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Earthy Organics
Blessings
Sirens / Ice Cream
Pulse
Indigo Jung

Cargo Demo Template

Digital Marketing & Production work by Arif Michael True

View the projects I have been involved with from 2014 - 2024. My work has spanned from business and client facing creatives, data & website design to independent marketing & community projects.

Arif Michael True
arifmichaeltrue@gmail.com
Overrhyhtm.uk

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Pulse

Sound Engineer & Producer
(Sep 2025)

Production & Audio Work

https://overrhythm.uk/pulse

Pulse was a project is created by Ella Murray, Arif True, Benni Demasio, Liz Bisuga and Brit Seaton in 2025. The immersive installation of sound and visual invites us to explore the distance between the physical and emotional dimensions of speed, celebrating the internal highs that resonate deeply within the mind and body.

I took on the role as lead audio producer for the installation, the project features a modular soundboard that audiences can interact with. By pressing buttons, participants trigger individual sounds—each drawn from a palette inspired by Manchester’s electronic music scene.

The composition incorporates interviews with Manchester runners, translating their personal accounts of running—covering themes like anxiety, joy, flow, and transcendence—into audio fragments that could be mixed with other stems of instrumentation. The final installation was a stand out peice at the 2025 Manchester Marathon Running in Motion Exhibtion.